This course will help you to create a personal brand building strategy. We will talk about points that nobody talks about: how to make useful connections, how to create a portfolio that will represent your skills and experience, how to not sound “salesy”, and much more.

Why you need to start your personal brand building process?

Differentiation: Brand building helps you stand out in a crowded marketplace. It allows you to define what makes you unique and how you provide value that no one else can. This differentiation helps you attract clients who resonate with your brand.

Credibility: A strong brand builds trust and credibility. When potential clients see a consistent and professional brand presence, they're more likely to view you as a reliable and trustworthy freelancer.

Memorability: A well-defined brand makes you memorable. Clients are more likely to remember and recommend you if you have a clear and distinctive brand identity that sticks in their minds.

Targeting: Branding allows you to target your ideal clients more effectively. By defining your brand personality and values, you can attract clients who align with your approach and philosophy.

Higher Rates: A strong brand can justify higher rates. Clients are often willing to pay more for freelancers who are perceived as experts in their field and have a strong brand presence.

Referrals: A strong brand can lead to more referrals. Clients who are pleased with your work and your brand experience are more likely to refer you to others in need of similar services.

Reduced Marketing Efforts: A well-established brand can lead to organic inquiries and clients seeking you out. This can reduce the amount of active marketing you need to do, giving you more time for actual work.

Brand building is an integral process for every successful freelancer. You will learn how to make your brand work for you, how to make contacts, “profitable” contacts and much more.

Brand building is an integral process for every successful freelancer. Start building your brand today and it will work for you year later!

Are you a freelancer and you’re asking why brand building is important? Learn how to create a strong personal brand that will work for you while you sleep!

We are all social media managers at this point

What Social Media is better for your job?

Social Media with the fastest organic growth

How to create a schedule and stick to it?

Word-of-mouth starts with friends and colleagues

More channels for promoting your personal brand

For everyone who works remotely and wants to stand out of the crowd as individual contributor / freelancer

More advanced version of Freelance fundamentals course. If you already have experience as a freelancer but don’t know how to upgrade your skills and make more money - this course will definitely help you.

As an experienced freelancer, continuously improving yourself is crucial for several reasons:

Stay Competitive: The freelance marketplace can be highly competitive. Clients are often looking for skilled and knowledgeable individuals who can provide high-quality services.

Increase Earnings: As you enhance your skills, you'll likely be able to command higher rates for your services. Clients are willing to pay more for freelancers who can deliver exceptional results and provide specialized expertise.

Client Satisfaction: The better your skills, the better the results you can deliver to your clients. Satisfied clients are more likely to give you repeat business, refer you to others, and leave positive reviews, which can all contribute to your success as a freelancer.

Personal Growth: Learning and improving freelancing skills can be personally fulfilling. It can boost your confidence, broaden your horizons, and give you a sense of accomplishment. The process of self-improvement can positively impact both your professional and personal life.

Longevity: By staying up-to-date with industry trends and continually enhancing your skills, you increase your chances of having a sustainable freelance career in the long run.

Credibility: Demonstrating your commitment to self-improvement can enhance your credibility as a freelancer. Clients will see you as someone who is dedicated to excellence and continuous growth.

More advanced version of “Freelance fundamentals” course. If you already have experience as a freelancer but don’t know how to upgrade your skills and make more money - this course will definitely help you.

Here we will talk more about the “pains” of every freelancer and how to get rid of it. How to use your skills and experience in the right way, how to get more high-paid jobs, how to your “hidden” features of Upwork, how to increase your hourly rate and more.

Are you a freelancer with decent background and want to increase your hourly rate on Upwork? Advanced freelancing course will definitely help you, check it out!

Where can I find more partnerships? (A complete guide)

For everyone who wants to upgrade skills as a freelancer, start communicating better with clients, learn Upwork’s advanced features and increase current hourly rate.

Have you ever heard about Artificial Intelligence (AI) and its use? We bet you've heard about ChatGPT at least. This guide will help you to understand basics of AI, how it works and its practical use. You will understand why this topic is hyped today, how to use it for you needs and much more.

AI offers a wide range of advantages across various industries and sectors. These are some of key benefits of AI today:

Automation: AI can automate repetitive tasks, freeing up human workers to focus on more complex and creative tasks. This leads to increased efficiency and productivity.

Data Analysis: Artificial Intelligence algorithms can analyze vast amounts of data quickly and accurately, extracting insights and patterns that would be challenging for humans to identify.

Personalization: AI enables personalized experiences by analyzing user preferences and behavior to deliver tailored recommendations, content, and services.

Customer Service: AI-powered chatbots and virtual assistants can provide 24/7 customer support, answering inquiries and resolving issues in real-time.

Healthcare Advancements: AI aids in medical diagnostics, drug discovery, treatment planning, and patient monitoring, leading to improved outcomes and faster innovations.

Autonomous Systems: Artificial Intelligence powers self-driving cars, drones, and robots, enabling machines to navigate and make decisions independently in complex environments.

Fraud Detection: AI algorithms can detect patterns of fraudulent activities in real-time, helping to prevent financial and cybercrime.

Almost everyone’s heard about Artificial Intelligence, ChatGPT, but not everyone truly understands what it is and how to use it efficiently. We will cover basics, some tech aspects and practical use of AI.

Artificial Intelligence (AI) for everyone

We think that AI can help you to solve a huge amount of tasks in almost any professional field.

Have you ever heard about Artificial Intelligence (AI) and its use? We created a guide that covers basics, tech aspects and practical use of AI, check it out!

For everyone who wants to learn basics and practical use of Artificial Intelligence (AI) 

This course is about freelance basics. As a freelance platform we’ve chosen Upwork - the most popular platform in the world. You will learn how to get started with your profile, how to get your first job, how to talk to clients and sell your expertise, how to create “Follow ups” and more.

This course is for everyone who wants to learn freelance basics using the most popular freelancing platform - Upwork.

Want to become a successful freelancer on Upwork but don’t know how to get started? Freelance fundamentals course will definitely help you, check it out!

Freelance fundamentals course using Upwork

<ul><li>What is this course about?</li></ul>

<ul><li>How to register on Upwork?</li><li>Making your first bid</li><li>Milestones and how to work with them</li></ul>

<ul><li>How to sell yourself and sign the first contract</li><li>You're about to sign your first contract</li><li>The contract is signed! What to do next?</li><li>Communication with a client during your contract</li><li>What is the right time to close the contract</li></ul>

<ul><li>Quality over Quantity</li><li>"Follow ups" to remind about yourself</li><li>Offer "support" services to your clients</li></ul>

Building the long-term relationships with your clients

<ul><li>Fixed price and hourly rate contracts</li><li>Feedbacks and JSS (Upwork special)</li><li>Showcasing your experience</li><li>Trust badges (Upwork special)</li><li>Word-of-mouth recommendations</li></ul>

How to win more high-paying job contracts?

For everyone who wants to become a successful freelancer, create an additional source of income and spend more time with family while working from home.

For everyone who wants to start a freelance business (copywriting, web or graphic design, etc.)

How to work from home when you have a child? How can you work and watch your kids at the same time? We want to share best practices from 34 moms and dads who will help you to reduce stress, stick to daily routine schedule and not get tired, keep work-life balance and be in healthy relationship.

Working from home with kids can offer several benefits, especially when managed effectively: 

Flexibility: Remote work allows you to have a more flexible schedule, enabling you to balance both your work and parenting responsibilities more effectively.

Reduced Commute: You save time and energy by not having to commute, which can lead to less stress and more time for your family.

Cost Savings: You save money on commuting, work attire, and possibly even childcare expenses, leading to potential cost savings.

Parental Bonding: Working from home allows you to witness your children's milestones, achievements, and challenges more closely, strengthening your parent-child bond.

Health and Well-being: You can have more control over your family's meals and exercise routines, contributing to a healthier lifestyle.

Educational Involvement: You can be more actively involved in your children's education, assisting with homework and providing guidance.

Modeling Behavior: Your children can observe how you manage work and family responsibilities, providing them with valuable life skills.

Working from home with kids could be challenging. To make your remote working experience enjoyable, we’ve created a comprehensive guide on how to do it effectively.

How to work from home when you have a child? How can I work and watch my kids at the same time? Check our comprehensive guide for every mom and dad!

“Run down your kids’ batteries” hack

Working your ass off doesn't always give better results

It’s a big game with challenges and rewards

Advice from Moms and Dads who are happy parents and successful at work

Moms who work from home or work remotely from anywhere

Fathers who work from home or work remotely from anywhere

For everyone who wants to start working effectively at home with kids

Freelancing career is so competitive, so you need to stand out of the crowd. Building a stunning freelancer's portfolio could be a game changer with the right marketing tools. But how to create a portfolio website if you don't have any experience?

Our step-by-step guide is here to help you! 

You would ask us, what are the reasons why I need to have a portfolio website as a freelancer?

With your own portfolio website, you have complete control over the design, layout, and content. This allows you to tailor the presentation to your brand, style, and the specific kind of work you want to attract.

Your website serves as your digital business card. It's often the first interaction potential clients have with you. A professional, well-designed portfolio website creates a positive first impression and establishes credibility.

Visual Communication & Target Audience 👥 

Depending on your field, visuals can convey your capabilities more effectively than words. A portfolio website allows you to present images, videos, and interactive elements that highlight the quality and scope of your work. With a portfolio website, you can tailor your content to your target audience also.

Testimonials, client feedback, and case studies on your portfolio website demonstrate your track record and client satisfaction. This builds trust and reassures potential clients that you can deliver quality work.

An eye-catching portfolio for every freelancer is essential, so we’ve created a step-by-step guide on how to represent your skills, works and experience to the clients.

Building a stunning freelancer’s portfolio website

As we mentioned, an eye-catching portfolio website is essential for every freelancer or remote worker to represent skills, works and experience to the clients.

Building a portfolio website for every freelancer is essential. We've created a guide on how to create a stunning portfolio website for everyone, check it out!

Why all top companies prefer custom development?

Why good UX/UI design is an important factor

Advice from Upwork's successful freelancers

Who is a freelancer or wants to become a successful freelancer;

Who wants to create a website that represents your skills, experience and works;

Who wants to stay competitive in today's world and get a high-paid job.

Hiring the right talent could be challenging if you don't know how to start. But imagine if you have a step-by-step guide that will cover all the details, and it doesn't matter who are you and who are you looking for. You will learn how to implement a selection process, where to look for candidates, how to use psychological tricks during interview and much more.

How to hire someone to build your website? How to hire employees for your business? You will learn how to become a decent recruiter even if you have never had this experience before.

How to hire someone to build your website? How to hire employees for your business? Check our multi-step guide on how to hire the right talent quickly!

Reviewing the applications (background check)

3 questions to ask before making a decision 

Advice from “Ernst & Young” HR expert

For everyone who wants to hire the right people(employees) quickly for any kind of work

You will understand how your workspace affects your performance, how to separate your work zones, how to setup lightning, what does ergonomics mean, how to not get extra pounds while working from home and more.

This course is perfect for everyone who wants to create an ideal workspace by setting up lightning, choosing the right chair and keeping fit while working at home.

Feeling uncomfortable and getting distracted all the time while working from home? Here is a complete guide on how to set up your ideal workspace at home!

Avoiding common mistakes and finding the right balance at home

How your workspace affects your performance?

For everyone who wants to work from home efficiently, not getting distracted and not getting extra pounds when sitting in front of your laptop for hours.

This course will help you to gain new time management skills. How to get rid of distractions, create an exceptional weekly schedule routine, learn techniques to reduce daily stress, design “a prioritization system”, set reasonable deadlines and in the end spend more time with your family.

Only 23.7% of people on Earth can manage their time properly. This course is a guide on how to manage your time better and as a result “to be always on time” and to do more than you did before.

Why time management skills are important? How time management reduces stress? We've created a comprehensive guide for everyone who is struggling, check it out!

What apps to use for managing your time and tasks?

Final steps to manage your time like a pro

For everyone who wants to manage their time like a pro

For everyone who wants to get rid of distractions while working from home

How to start your freelancing career on Fiverr with no experience? This course is about Fiverr Gigs, Fiverr clients and Fiverr brand building. We create a step-by-step guide how to start, how to get your first job by selling your gigs and how to build a non-stopping workflow that will make you money. We don’t forget about buyers' perspective and highlight the main points on how to buy on Fiverr.

Learn basics working on Fiverr, getting your first job and building your personal brand that will work for you while you sleep.

How to get started as a freelancer with Fiverr? We created a step-by-step guide on how to get started with Fiverr for beginners, check it out!

Freelancing courses & remote work guides